Two Simple Keys to Success in Sales
I met up with an Account Executive from one of my former employers the other day and she asked me, as we were parting, “Can you give me some tips on how to be successful in sales in my current position?”

I love these kind of questions where I am asked for advice.
I answered “Relationships and value.”
“The relationships with your internal support mechanism (your colleagues) and the relationships with your clients are the most important. Without either of them, you will not survive.”
Simple enough. But…
“Relationships are very important but you must also add value. Always be adding value.”
“With your colleagues, always understand what drives and motivates them. Know their “business.” Instead of asking for their help, ask how you can help them. You would be amazed how they change their perspective.”
“With your clients, always be adding value- know their business and environment, anticipate their problems and offer solutions. Become a trusted advisor.”
This would be my simple answer to anyone who asked me about success in sales.
Trip Allen, Team Egyii, Singapore
Tags: Relationship Management, Relationships, Sales, Sales Success, Selling Skills, Trust
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